Dragons’ Den investment for dementia-focused financial service 

Sibstar, a debit card and mobile app for people living with dementia and their families has secured a £125K investment after appearing on the BBC Dragons’ Den programme. 

Jayne Sibley was inspired to begin Sibstar after her experiences of caring for both of her parents with dementia. Jayne said of her experience on the show: 

“Securing investment from both Sara and Deborah means the world to me. Not only have two of the most successful female entrepreneurs in the country recognised the potential in my company, but their input and endorsement can only serve to make financial services more accessible for underserved groups in our society.”  

Sibstar is supported by the Alzheimer’s Society’s Accelerator Programme and has partnered with Mastercard. 

Find out more about Sibstar here: https://www.sibstar.co.uk 

You can watch the Dragons’ Den episode here: https://www.bbc.co.uk/iplayer/episode/m001wt7z/dragons-den-series-21-episode-9